Write the Business profile for a company in Kenya. The profile writing includes mission, vision, core values, products and services, location and staff. Profile Cover page and introduction write up for the business are also included in this overview.
As an example, to write a business profile, you generally need to:
Decide what type of Business profile to write
Write BusinessProfile cover page
WriteBusinessProfile introduction page
Write the Business Mission statement, vision, values
Write the Business products profile
Write the Business quality, safety, health and environment principles
Write the Business clientele profile
Edit your writing of business profile
Organizational structure of the business
9 Steps to Write a business Profile
You can write business profile using these simple steps. In some cases you may not have the time to write the profile and you can get professional help. There are some writers online who offer great help to write company profiles and they have fast turnaround time. This is how to write a good business company profile.
While these sounds like a lot of steps to write a simple company profile, if you follow the steps you can write more effective, clear and winning profiles.
1. Type of Profile Format for Company
You can elect to write a short company profile of a few pages or write a longer more robust profile. The difference between the two is that the former is meant for marketing materials like brochures while the latter is ideal for tender applications.
In this instance, we will discuss the longer version company profile which is the best for applying for government and corporate furniture supply contracts. The steps discussed here are therefore for the extended version of a furniture company profile.
2. Company Profile Cover Page
The cover page of a company profile should be attractive and contain a full page or half page picture of the services you offer. You can put a composite photo consisting of several pictures arranged in different shapes to catch the attention of the reader.
On top of these pictures, you need to include the following details:
Name of business
Name of the Document
Physical address of the business
Contact person
Postal address of the business
Telephone numbers
Email addresses and a website if available
3. Company Introduction Page
The introduction page of the business profile will give a short history of the company and how the idea became about. You can also state the guiding principles of the company in regard to quality of products, customer relations and your comparative advantage in the market.
You introduction page should also have a short list of the types of products that your company supplies to its clients. This is just a simple list and summary of your products and services. The detailed one will come later in the document. An example, to write a furniture company profile product list, you should include:
Chairs
Office sofas
Reception desks
Mini fridges
Shelves
Work stations
Storage furniture
Board room tables
Tables
Filling Cabinets
Safes
4. Company Details
This section discusses the details of the company, how it was formed and what are its strategic focus and mantras. The business name should be mentioned and possibly an explanation of how the directors conceived it. The company legal status should also be discussed here including the registration dates and licenses held. You can make sure to include all the statutory compliance certificates numbers and dates including for example tax compliance certificates, pension schemes numbers, Occupational Safety Health Act (OCHA) compliance certificates etc.
You can also state the company mission, vision and the core values that guide the company to achieving its strategic plans. You will need to relate these guiding principles with your operational processes, staff recruitment and deployment as well as furniture supply to clients.
5. Company Leadership Structure
This section discusses the leadership and manpower that is employed by the company to achieve its objectives. Here you will state the qualifications of the directors and the number of senior managers. You can also discuss the years of experience of the other lower cadre staff. Be clear to state the total number of employees and show the hierarchy of leadership in the company through an organogram.
The organogram shows the flow of management decisions from the highest level of Board of Governors to the CEO and then to senior managers and finally to the officers. Microsoft –Word application has a very easy to use organizational chart which you can modify to suit your needs.
6. Company Products Profile
In this section, you will explain the range of office furniture that you can supply. The company products profile is like your catalogue without the prices of course. You will need to categorize the different types of furniture and discuss each category on its own. This ensures that you cover each group of furniture exhaustively.
It is very important to have pictorial profile of the types of furniture that your supply. In this section, you will need to go picture heavy in describing the types of products you can supply. As they say a picture says a thousand words, so use as many large size pictures to show the products that you supply in this section.
It is also important to stress that you only insist of the highest quality of products from your manufacturers. This gives a guarantee to your clients that the products you supply are of the highest standards and as such you gain their confidence.
In some cases, it will be helpful to indicate that you also source from small local manufacturers as a way of supporting indigenous Small and Medium Enterprises.
7. Company Quality, Occupational Safety, Health and Environmental Protection Policy
It is nowadays imperative that any company must integrate good practice in conducting its business in regards to quality assurance, employee’s safety, and environmental protection. Every company is expected to pursue global standardization of its products and services by being certified by global standardization organizations like the ISO.
It will serve your purpose if you state that your office furniture supply company procures its products from ISO certified manufacturers. At the same time, your furniture company should state the staff safety and health policies and measure that it has taken to ensure a safe working environment.
The office furniture company, through this profile document needs to show which operational strategies it has implemented to ensure protection of the environment. Policies that can be helpful at this section are energy saving measures at the office or warehouse, like use of energy saving bulbs or solar power. You may also state that you have a waste water treatment plant if available. Your company can also state that it’s their policy to only engage in business with manufacturers that have all these measures for environmental protection installed at their factories.
8. Company Clientele Profile
It is assumed that your company has previously supplied other entities with furniture. This section is where you prove your company’s organizational experience in supplying similar tenders. You can make a simple chart that has several columns including Contract number, name of procuring entity, description of tender, value of the tender.
This allows the tender evaluation committee members that you have previously undertaken similar or even bigger contracts successfully. It helps you to show that your company is experienced in such tenders.
9. Edit your Writing of the Company Profile
You have now finished writing your business profile and it’s time to edit your writing. Make sure to read it through and see if you have emphasized on your business's unique selling points and comparative advantages at every stage.
Check to see if all the dates, names, addresses and emails are correct before submitting your company profile. You can also append the necessary documents including the registration certificates, TAX pin certificates, Tax compliance certificates, Bank Guarantees among others.
You may not have the time to write your own business profile, we can offer you a fast service with a 2hr turn around, contact us now at +254 722 661 827 (call or whatsapp message) You may wish to read more details on how to write your own furniture company profile here: business profile writing